NEW Marketo SMS & Voice Broadcasting Integration!

Call Loop + Marketo SMS

We’re proud to announce our partnership and integration with Marketo!

Now, you can easily integrate Call Loop’s voice broadcasting and SMS text messaging into your Marketo campaigns, smart campaigns, flows, and programs to add contacts and send personalized messages.

Prior to our integration with Marketo, it was near impossible or took a technical background to add voice broadcasts or sms text messaging to your campaigns.

If you’re wanting to create automated multi-channel marketing campaigns using voice and text with your Marketo campaigns, then your wait is over.

How Does the Integration Work?

The setup is based on 3 simple steps:

  1. Create a Group in Call Loop
  2. Create a Marketo Webhook pointing to Call Loop
  3. Add Your Webhook in Marketo

It’s really that simple!

To learn more about how to integrate Call Loop into your Marketo campaigns, check out our Marketo Integration Guide.

In a matter of minutes, you can start automating your voice and text message communication with the Marketo + Call Loop integration.

Automate Your Appointment Reminders

Let Call Loop automate your appointment reminders. Decrease and prevent no-shows by sending an automated text message. Save time and improve the response to your marketing campaigns!

Send Mass Voice & Text Messages

Send tens or tens of thousands of messages to your contacts with lightning-fast delivery. Keep your audience informed of late-breaking news and updates.

Personalize Your SMS Text Messages

Easily merge in custom information in your text messages to provide a personalized engagement with your contacts.

“Press 1″ To Transfer Voice Broadcasts

Have listeners press a digit on their keypad to transfer to another phone line. Use it to automate declined credit cards, lead generation, bill collection, and outbound sales. Collect more revenue, reliably!

And a whole lot more.

3 Simple Ways to Use Voice & Marketo SMS with Your Marketo Campaigns

1. Lead Notifications

Sales come with fast responses. A great way to alert your sales people or lead owner is to send them a personalized SMS text with the lead information. So if they’re out in the field, on the phone, or simple busy, send them an automated text with the lead information for a fast response.

2. Webinar Reminders (Increase Attendance by 50%!)

The biggest problem webinar and teleseminars hosts have is getting people to actually attend their event. The truth is that people forget, but with a simple and automated voice or sms text message you can increase your attendance by as much as 50%! Add a voice message or an SMS reminder to your campaign by sending it at least 1 hour before the event starts.

3. Coupon Redemption

Want to drive sales quickly? Easily create a coupon that is redeemed by either having people text in a keyword to our short code (Text Loop to 38470) to get a % discount.

You can integrate voice and sms into any of your campaigns using our integration so enjoy and get creative!

Get Your Free Call Loop Account

For a limited time, you can get a Free Call Loop account, plus 25 messages when you sign up today.

Click here to get your Free Call Loop account!


What Dropbox Taught Me About How To Acquire Customers for Just $1.25

Let’s face it…

Growing a business is hard work.

It’s not always sunshine and rainbows and first getting your business to even “become a business” is the hardest part.

Believe it or not, but Dropbox just a few years ago, before they became the world’s love child, was on their way to the dog-house, the dead-zone, the huge pit of killed businesses because of one thing…

The Cost of Customer Acquisition

As the story goes, when Dropbox first launched they tried every strategy under the sun to acquire users and customers for their brand new app.

They tried PPC, SEO, buying banners, and all of the “traditional” ways to grow their business.

Turns out, that their customer acquisition cost were sky high and running as high as $400 per customer.

Not bad if you’re selling a high ticket product or service, but when product is $9/mo ($97/year), reality quickly sets in that you’ll go broke in no time.

So Plan B was in full effect.

Continue reading…

[NEW FEATURE] Click Tracking & Short URL’s for SMS Text Messages

“You can’t manage, what you can’t measure.”

Peter Drucker said that many moons ago and today you’re going to learn about a brand spankin’ new feature we just released called, Click Tracking, that helps you better manage the effectiveness of your messages.

Click Tracking by Call Loop will not only shorten your links for you, but will also show you how many people click your links from your SMS text messages.

This brand new built-in feature gives you deep insight into how well your campaigns are performing when linking to a website from a text.

No more LONG website url’s that take up your entire message, just enter your URL and click “create” and we’ll automatically shorten it for you and insert it into your message.

How Click Tracking Works

When you create your link, Call Loop converts it into it’s own unique link that’s hosted on our website and domain  Then, when a subscriber clicks on one of the links in your SMS message, we track this as a click and calculate all of the clicks generated for each specific link.

How Do I Track Clicks From My Texts?

Each Call Loop account includes Click Tracking for free and there is no fee for this. To create a trackable link, simply create a Broadcast, Followup, or Trigger SMS text message and click on the “link” icon below the message area.

SMS Click Tracking

Analyzing Your Results

After you send your text message, you’ll be able to track in REAL-TIME the results of your campaign. Here’s what the snapshot will look like:


So… what do you think? Give it a try and let us know your thoughts and results from your campaigns!

Google Analytics Tracking

Google Analytics

You can easily track your text messages with Google Analytics. To do this, create your URL using the Google URL Builder. Then copy the link and create your trackable link within Call Loop.

Super Simple SMS Marketing Strategies for Real Estate Investors

Even if you’re not a Real Estate Investor, the simple strategies that are included in this video will definitely apply to you and virtually any business.

In this video, Susan Lassister-Lyons breaks down two simple strategies that will make every Real Estate Investor’s money getting light bulb go off in their head on how to use SMS marketing to grow their lists.

If you’re wanting to find the most effective way to build your list of interested investors and get the word out quickly, then watch this video.

Continue reading…